For those not familiar with Andy Paul, here is your opportunity to discover a great resource. Not only is Andy knowledgeable about all elements of B2B selling, author of two great books: Zero Time Selling and AMP Up Your Sale; and most relevant today, he hosts one of the better blogs looking at all areas of successful B2B selling and everything around. His guests address very specific strategic and tactical aspects of sales you’ll be able to implement and benefit from right away.
In the episode below, it was my turn. Andy and I look at process and execution. Have a listen, and feel free to reach out if I can expand on anything or help you implement.