Or as someone told me yesterday: “Look Out its 2009!”
While it is easy to get caught up in the gloom and doom, it is easier to get involved in the type of activity that will help balance the realities of the market.
Many people with good intention are unfortunately fanning the flames of disperse by producing survival guides for the “recession” “slump”, etc. But rather than whole sales change, which hard at the best of time, one needs to focus on improving on what they already do well. In our monthly newsletter, also called The Pipeline, last month we wrote a lengthy piece on Selling in the NOW Economy. This month we document three companies and they are going about dealing with the current climate, in a piece called Outlook 2009. What you’ll find is that by putting a focus on the positives and their strength, many will not only survive but grow and refine the way they sell to achieve more and sell better in 2009, so their outlook is good. I hope yours is as well.
Tibor Shanto – The Pipeline