Metrics are key to sales success, we all heard and know that if it is not measured it does not count, and that if it is not measured or doesn’t seem to count, it is hard to change, usually for the better. Some have difficulty knowing where to start, but as you can see from the video below, and this complementary article, it is best to start at the end and work back.
Take a look at the segment below, and see where you fit, or where you need to start.
- Workout key conversion points that can be measured
- Decide which of the above make best sense for you
- Work your metrics
What’s in Your Pipeline?